Understanding Web-to-Print: From Chaos to Control (Webinar)

Date

Thursday, April 16, 2026

Time

02:00 PM Europe/Prague

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Agenda

DURATION: 75 minutes

LANGUAGE: English

PARTICIPANTS: Up to 50 participants from multiple supplier companies within the EU

WHAT TO LOOK FORWARD TO?

No other industry works with so many product variants, printing technologies, logo formats, colours, and approval steps. That’s why Web-to-Print belongs to the promotional products industry - but its full potential is still rarely used.

In this webinar, we’ll look at how Web-to-Print should work in practice, which trends and technologies matter most today, and how suppliers can use standardisation and automation to stay in control as distributor expectations grow. Selected examples will be illustrated using PromoTron’s new Web-to-Print technology, TronDesigner, as a practical industry case.

A free webinar for SUPPLIER COMPANIES, focused on helping you:

- Converting new distributor relationships into scalable revenue
- Establishing a consistent Web-to-Print standard across Europe
- Reducing operational overhead in artwork, proofs, and production data
- Becoming a preferred, easy-to-work-with supplier across markets

MEET THE SPEAKERS:

Aleš Sobotka

Aleš works closely with established promotional players on daily operations, workflow optimisation, and adoption of digital tools in real production environments. In this session, he brings insights from long-term partnerships - what suppliers actually use in practice, what scales well, and where Web-to-Print delivers real operational value.

Vsevolod Koreshkov

Supplier Network Specialist at PromoTron, working closely with manufacturers and importers across 34 European markets.
Vsevolod works with suppliers on scaling distributor cooperation, standardising workflows, and reducing friction in artwork and proofing processes. He brings a practical, market-wide perspective on Web-to-Print trends and how suppliers can stay in control as complexity grows.

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